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Sunday, August 20, 2006

What you’re looking for ...

Actually, what are you looking for ...
when you want to make money online?

A "good" market.

Most people are worried about how to get
traffic or monetizing the market. Those are
important stuff but … they should not be the
main concern at all.

The main concern should be finding a
good market which is actually, finding good
keywords online.

So, what is a good market?

A market that you can make money in it ...
and also, preferably to dominate it. Dominating
means being the #1 in the mindshare of your
potential customer.

You see, the "internet marketing" and "business
opportunity" can be excellent markets as well.
In real actual fact, THEY ARE.

But the statistic of success would be very low
unless you have these 2 power "ingredients":

1. Success proof

- Success proof is basically the evidence you
can show to be 'qualified' as someone who
can pass on the knowledge or teach.

Most of the of time, it's depending on how much
money, traffic, subscribers, etc that you have
depending on what you’re going to teach. If you
want to teach the topic of "list-building", you
better have a huge list of your own to act as a
proof of what you’re going to teach. If you
want to teach about "viral marketing", just make
sure that you’re getting traffic FROM viral marketing.


The good news is, if you know how to select an
uncompetitive niche market, you can "qualified"
yourself easily.

Put it this way – You can be an authority on
"how to makeup" as long as your makeup
methods can make a girl looks pretty. Make sense?
It's about proving results.

2. Supported credibility

- Supported credibility can comes in many forms.
If you’re an author of a tangible book or speaker
in a well-known seminar, you have automatically
gained the supported credibility. Another form of
YOUR COMPETITORS or other well-known individuals
in your particular niche market.

If you have these two power ingredients, you
should go in these types of competitive niche markets
that you want to do.

What I'm trying to say is that, you should not go
into these niches if you do not have success proof
or supported credibility because it will definitely be
easier if you have them in your hand.


If you're going into a uncompetitive niche
market, those problems are automatically solved.

But choosing a market depends more than
just merely looking at the market entry advertising
cost and the volume of searches from
http://inventory.overture.com/d/searchinventory/suggestion

{FIRSTNAME}, it's not about the stats you
got from research.

It's about...

UNDERSTANDING YOUR MARKET.

I know you might hear about this over and over again.
I hope I've "nailed" it down this time in your mind ...

"UNDERSTANDING YOUR MARKET will make you a
very wealthy person online."


Put it this way, if you don't understand your
market, you can’t sell a thing to them.

One of the ways to determine a buying market
that I've always stressed to my students is ...

Finding Hardcore Believers/Followers

There are certain niche markets that have people
willing to spend. These are the 'believers/followers'.
It's really hard for me to tell you which niches
these are ... but as a simple guideline, ask yourself,

"How much do they really need it?"

For instance, model train hobbyists are crazy
spenders for anything related to "model trains".

That's why, "internet marketing" or "how to make
money" niche markets can sell very well. There are
a lot of hardcore believers/followers in these niches.

Look around you. You're probably subscribed
to newsletters belong to internet marketers that
make money by just 'teaching' people how to make
money from internet. Is that wrong? Absolutely
not ... if what they teach works. Of course, it'll
be VERY WRONG if they have never tried the
methods to know that they are workable 100%.

End of the day, it's the results that counts ..
isn't it?

You "Chan" Do It!

-Patric Chan

P.S: I've just completed an A-Z, step-by-step NEW
home course study showing you how to start, make
money online and dominate a niche market at:

http://www.youchandoit.com





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2 Comments:

Anonymous kanG said...

The problem is that a newbie would not have the credentials to support his "image" of being a good internet marketer.

So I think the better flow of things is for a newbie to explore other niches that have nothing to do with his internet marketing expertise first.

When he gets good at it and is able to earn some money, maybe he could start teaching people ;)

5:49 AM  
Blogger Patric Chan said...

That's a good idea. :-)

-Patric Chan

2:44 AM  

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