Sunday Email Part 22
You know-- sometimes my Sunday Emails can be harshed. Cuts through like a ninja's blade. But come on, they're my rants. If I want to keep everyone happy and write about the colorful rainbow, birds chirping, flowers blooming, etc then I should just opens up a nursery home and take care of children.
So if you can relate to what I wrote when reading it-- good because I know it had just served the purpose of helping people.
One more thing-- it'll offend marketers. I hope you're not the one.
I think this is going to be my last email to you for the year 2007.
How Hard Is It To Actually Make Money Online?
The better question is, are you an entrepreneur or not. An entrepreneur doesn't ask himself (or herself) a question like how hard it's going to be. Instead, he ALREADY know how much work is going to be involved but what he wants to know is how much he'll get back in return-- financially, spiritually and freedom of time.
You have heard stories how a marketer can make $10,000 or more overnight by just sending out an email. So some will buy courses about list-building to uncover the secrets and end up confused why they weren't making that kind of money with their list (if they did built one).
Don't be confused. You're on the right track. You just miss one element-- TIME. Time is an interesting topic to talk about because most people try to rush Time but this is something that's supposed to happen 'naturally'.
Those marketers that made tens of thousands by sending out an email is because they've been in the trench for months or years. They simply have one unfair advantage against you, Time. Time is used to grow their list and to build a strong relationship and trust with their subscribers.
Of course, there are leverages available to compliment Time like personal endorsement by others, personal proof of result, etc.
My point is, I don't want you to be frustrated if you didn't get what you suppose to achieve in 2007. At the same time, I'm not trying console you like a sissy. I want you to see things in a different angle and always evaluate your result in many perspectives because we live in a world full of varieties, especially when it comes to business.
By the way, there's no room for sissy when it comes to entrepreneurship. Maybe, one day, I'll write about entrepreneurship because entrepreneurs think and act differently.
What's The "Secret" To Internet Success In 2008?
It's still going to be the same, mailing list. List marketing will still be an effective method to generate consistent income to your business.
But you'll be using different ways to build a list because most marketers are already using the traditional ways. For instance, if you get a new subscriber from the old method like co-registration promotion, other marketers will probably be getting the same subscriber as well. Which also means, both of you will be competing to get the same mindshare.
With the new trend of web 2.0 and what's coming in 2008, there are so many new ways you can explore to get subscribers.
The next portion is making sure that you're having a 'conversation' with your subscribers. If you spend all of your time building a list but not having a relationship with them, what's the point? You can't turn your list into a business if no one's reading your stuff.
In my main niche of self-help, I'll make it a point to always deliver value to my readers. If you go my blog at www.patricchan.name, you'll notice that the posts are giving real content and people are benefiting from them (read the comments for proof).
"How Do You Give Value?"
This may sound weird to you-- in the internet marketing niche, there are marketers who don't give value AT ALL but keep on making promotions to their list and yet, they rake in more money than the value givers. If you're one of those marketers, I salute you. Sincerely, not sarcastically.
So really, the market's a bizarre place when it comes capturing the attention of your subscribers/customers.
Adding value is about giving real content that is helpful to the reader. That's why I do this Sunday Email 'rant'. You can notice that it's not geared to promote a product but each issue is written to give content, value. Nothing less. That's one of the ways how I give value to my subscribers and I know they did. Or else, why are they reading until issue 22 now.
Actually, you can give value while selling a product as well. Isn't it giving value when you add more free bonuses if your subscribers purchase from your affiliate link?
So to think of it, adding value is very subjective but it narrows down to the fact of how you position yourself as a 'helper' to your prospect.
"What Should I Learn To Make Massive Income In 2008?"
Who knows. But I do have one recommendation-- First, have focus of what you want to accomplish in 2008. Don't have crappy goals like, "I want to make money online in 2008." What sort of BS is that? That's the darn goal that EVERYONE HAS.
Be specific. Like, "I want to make money from eBay.com, generating $5,000 a month."
Now, that's a better.
So what you need to learn about making money from eBay.com?
Tons of them but at least you'll know what. Then you don't have to waste your time trying to learn search engine optimizations or how to do affiliate marketing because they're not relevant.
But one thing you need to learn regardless of what's your goal-- you got to learn how master your own self. Called it self-improvement or whatever. If you don't have what it takes, you're not going to stay long in this game. Don't like that truth? Well, it's better you know it from the horse's mouth today then hearing from a snake oil salesman that tries to sell you another empty promise.
The fact is, you WILL be faced with failures. I know this because not all of my online projects were home runs.
I don't want to write too much in this issue. Not because I'm lack of words, it's because Starbucks closing now and I'm using their internet. :-)
You "Chan" Do It and Happy New Year!
If you have been reading the "Sunday Email" series, I'll always ask for your favor to leave a Comment if you find value of what you've read. It'll be most appreciated because I read all of them personally. (smile)
-Patric Chan
P.S: Did you take advantage of the Chan Do Chartered Membership before all of the archive content (5 months) are deleted? See
www.sundayemail.com/chartered.html
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